In August unemployment basically remained unchanged at 9.5%.
According to the ADP National Employment Report, private employers have added an average of just 37,000 new jobs per month over the last six months. At that rate it will take 18.9 years to replace the 8.4 million jobs lost during the first phase of this recession.
As I was catching the news, I noticed the crawl. It said the AP-GFK Poll indicates 81% call the economy poor or very poor.
I'm not telling you these things to depress you. In fact, it doesn't even matter if those people polled are absolutely correct or dead wrong.
What does matter is what those 81% believe because their beliefs directly impact their behaviors... their willingness to spend money... their determination to save.
This information is actually very valuable to you and your ability to sell your way out of a sales slump. Because for every revenue stream that dries up a new one opens up.
Some people are worried about Israel nuking Iran setting off a third world war. Those people are buying the things you need to survive like hotcakes.
Those who can't seem to beg, borrow, or steal a job are looking for ways to start a business, or at the very least ways to get a competitive leg up for securing an interview.
What it means for you is...
* you may have to change the way you talk about your product/service
* you may have to change who you talk to about your product/service
* you may have to reposition your product/service or lead with another product/service
It means you can still sell your way out of a sales slump. You just need to know how to do it. As I own one of the top B2B telemarketing companines in the nation, there are a couple things I want to remind you of when it comes to cold calling.
Because so few of your competitors are willing to pick up the phone and call qualified prospects... the fact that you do call gives you an edge.
And of those who do make calls... almost NONE of them know how to use the phone to get what they want.
As I often point out, no matter where or how you get leads... at some point you will need to pick up the phone and call those leads.
If you get anxious when you think about generating sales for your business, call us and ask about L.A.S.R.'s b2b telemarketing service.
Let us remove the anxiety, pressure, fear of failure, and nausea from your LIFE! Our b2b telemarketing skills are top notch and will grow your bottom line!
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