Category Archives: Prospecting

How our sales team continued working through the 2020 Corona pandemic

As many economies around the globe have slowed because of the Corona Virus, businesses are working to adapt quickly until the worst of the pandemic is over. In many industries, manufacturing, technology, healthcare and software, sales have fallen as both consumers and businesses have cut back on spending. One study found that of the businesses…
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Follow This Process to Get More Conversations-Research based

Outbound prospecting can be challenging for many. Identifying the right verticals/industries to focus on and who the decision makers are for your offering (can be a few), getting the best data and connecting with them all are moving pieces within the sales process. Assuming you have all these questions answered and you feel with certainty…
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A.I. artificial intelligence for lead generation

Artificial Intelligence or A.I. is a hot topic of conversation this year in the lead generation, appointment setting and the sales and marketing industries focused on using this technology for faster lead conversion and the integration of A.I. into the lead generation process. A.I. for most people who know what this is, in its most…
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Selling in the Health Care Technology Space

  The U.S. healthcare industry's ongoing transformation creates both challenges and opportunities for technology vendors. This change started in 2010 in response to changes in regulations, as a result of the Affordable Care Act (ACA).  Hospitals started buying up physician practices at an accelerated rate. They began and still are forming integrated systems so they are…
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